Personal Finance

Gold Is Forever: Digital Gold Is The Way Forward!3 min read

June 24, 2021

Gold Is Forever: Digital Gold Is The Way Forward!3 min read

India’s fascination for gold has been spanning for centuries. Apart from being considered an auspicious metal to purchase on festivals, weddings, and other special occasions, it is also traditionally considered one of the best investment options.

In India, one in two Indian households owns some amount of gold in various forms like gold bars, jewellery, and coins. However, users typically buy it at high fixed outlays at a jewelry shop, with little or no attention to market prices. Then there are nagging concerns around purity, high storage charges, and long waiting periods for lockers.


Source – World Gold Council Report

While there have been many ways to buy gold, the Indian gold market is registering a massive shift from physical to digital buying.

Digital gold is the most convenient, cost-effective and smart investment option for new-age investors. Paytm Money, in collaboration with MMTC-PAMP provides a safe platform to buy, store and sell digital gold from the safety of your homes.

Purity, Convenience, and Affordability are the major USPs Paytm Digital Gold runs on. The customer can now buy 99.99% Pure Gold with as low as Rs.1 & store them at the insured vaults for free.

With a digital gold offering on Paytm Money, you can now buy or sell it on the Paytm Money app in a seamless manner. This will help in diversifying the investment portfolio with gold without worrying about the storage & purity of gold.

Here are a few benefits of Investing in Gold through Paytm Money

Purity guaranteed

Usually, when you buy gold the most important yardstick is purity. In the case of Paytm Money’s digital gold, we guarantee you 24K 99.99% Pure gold from MMTC-PAMP (India’s only Internationally Accredited Refinery).

Secure Vaults

Gold being a precious metal, we all are always worried about its storage facility which at times may not be cost-efficient. We have solved it for you – when you buy gold through Paytm Money it will be stored in the MMTC’s most secured, 100% insured vaults with zero storage charges.

Smart investing

Investing in digital gold is easier and affordable because you can start investing with as low as Rs. 1. Now you don’t need to worry about investing thousands of rupees in buying gold, rather you can opt for a leaner investment.

Live price updates

Paytm Money will keep you updated with live gold prices at all times, which will help in deciding on when to buy or sell gold assets.

Buy and Sell 24/7

Another advantage of investing in digital gold through Paytm Money is that you can invest any time, be it during the day or at night, on weekdays or weekends.


Investing in gold is simple and convenient on Paytm Money. So why wait any further. Download the Paytm Money App today and unlock the power of Digital Gold.


Disclaimer – Paytm Money Ltd Regd Office: 136, 1st Floor, Devika Tower, Nehru Place, Delhi – 110019. The Digital Gold offering is non Exchange traded products and Paytm Money Ltd (PML) is acting as an agent for distributing the same. Please note all disputes with respect to the distribution activity, would not have access to Exchange investor redressal forum or Arbitration mechanism.